We all know that entrepreneurship is NOT easy. Obstacles are constantly in the way and you feel like you’re never going to win this game. But Kent believes otherwise. Alex Quin talks with Kent Yoshimura, Co-Founder of Neuro, world's first nootropic sugar-free caffeine gum that contains caffeine, L-theanine, and vitamins B6 & B12. [...]
We all know that entrepreneurship is NOT easy. Obstacles are constantly in the way and you feel like you’re never going to win this game. But Kent believes otherwise. Alex Quin talks with Kent Yoshimura, Co-Founder of Neuro, world's first nootropic sugar-free caffeine gum that contains caffeine, L-theanine, and vitamins B6 & B12. Both Kent and his co-founder Ryan have used their adversities as an advantage to create a solid team based on their company’s cultures and mantras. Learn about the best ways that Kent was able to organize his priorities, stay determined, and accomplish his tasks for the day, all while getting the essential rest he needed!
[01:56] A little background of how I ran into you
[02:30] We saw that you guys were on Shark Tank
[03:01] This goes way way back over 10 years ago
[04:11] When he was 19, he got injured in a snowboarding accident
[06:19] I didn’t know anything about business
[07:51] In 72 hours, we reached our goal and then TIME Magazine picked us up
[09:28] I was hand packing and shipping product out of my house
[10:38] Those are the characteristics of great leadership
[11:37] How is your daily routine?
[14:27] Access to FREE Resources
[15:59] If you’re listening right now and you have a team
[16:24] Let’s talk about Shark Tank
[19:45] It’s not just about money
[21:17] Make sure you always have a consistent message
[21:40] The review T-Pain did for you guys
[25:23] It was because I tried
[27:27] Do you have any great books that you can recommend?
“Getting rest becomes much better than just doing work.” - Kent Yoshimura
“Every single person, we choose to come into our company because they’re an extension of our culture.” - Kent Yoshimura
“Don’t compromise your integrity, your brand, who you are, your ideals, your core beliefs for anything that doesn’t feel right.” - Alex Quin
High Output Management by Andrew S. Grove
The Sun Also Rises by Ernest Hemingway
22 Immutable Laws of Branding by Al Ries & Laura Ries
Alex Quin is a full-stack marketing expert and global keynote speaker. Founder and Chief Marketing Officer of UADV Marketing - a member of the Forbes Agency Council.
