Bob Bly (Author of The Copywriter's Handbook): Copywriting to Boost Business Success - #72
In this episode, Alex Quin chats with Robert W. Bly (aka Bob Bly). He is a professional writer, speaker, and marketing consultant with over four decades of experience in business-to-business, high-tech, and direct response marketing. He became a self-made multi-millionaire while still in his 30s. Bob is the author of more than 90 published books including Careers for Writers, Secrets of a Freelance Writer, The Copywriter's Handbook, and The Elements of Business Writing. Bob Bly is famously known as “The World's Best Copywriter”. The Direct Response Letter, Bob Bly's free e-newsletter, has over 60,000 subscribers.
